A sporting goods, marine & outdoor store, established 45 years, We are the 2nd owners, servicing the local population of 3500 -4000 & travelling public, Ceduna being the gateway to the West via the Nullabor.
Open 5 1/2 days we generally run with 1 full time, 1 part time staff & 1 junior with Scott full, time & Barb 30-35 hours.
Busy periods are fishing, end Jan thru March, football netball starting in March thru to October, then Christmas & Summer season October to January, a bit quieter May June July but steady for most of the year. We do end season trophies for all sports & provide equipment for 2 sporting associations (mid West & far west) 10 individual clubs. For apparel, the change of season is the busiest, Autumn & Spring. Footwear steady all year runners in winter, thongs & slides in summer.
A member of the ARL buying group, we are required to have a shareholding of $4000 & initially a bank guarantee of $40,000 - now released. All of our major sporting accounts are charged through to ARL, we receive a 2.5% on time discount on top of individual supplier discount rates often applied depending on volume & catalogue selections. We usually participate in around 8 Sportspower catalogues per year, mainly distributed via letter box drop but sometimes in the local paper, the sentinel, effective for the older demographic & more rural customers. Scott is very active on social media, Facebook & Instagram which is widely followed, we find it is the most effective form of advertising with our younger customers especially. Certainly most cost effective.
Camper hire we have been doing for 2 years, picking up slowly, we have 4 bookings for coming months, utilised by a combination of locals & interstate clients.
Caravan accessories are a growing market, we have a constant stream of travellers pretty much all year & have a good name for our range of parts & accessories, Camec & Coast RV.
For more details, please email agent